1) MARKETING
Implementing Strategic and Innovative real estate marketing ideas to gain an advantage over the competition, generate leads and make it much easier to convert those leads into prospects
PROJECT SPECIFIC BRANDING (DESIGN & DEVELOPMENT)
- CORPORATE IDENTITY : Brand Building , Logo , Project Specific Branding & Brand identity
- WEBSITE : Domain Registration, Website Hosting, Copy Write ,Content Writing , Web Page Designing with SEO features
- DISPLAY & DISTRIBUTION : Designing Brochure – EOI etc , Standees , One Pagers , News Paper advertisement & Inserts, Business Cards, Letter Head ,
- WELCOME KIT : Welcome Letter , Receipts, Allotment Letter, Agreement for Sale, Demand Letters , Possession Kit etc
- CUSTOMER ATTRACTION : Sales Lounge, EOI (Expression of Interest) , Product Audio Video, Miniature Model of The Project, Sales flow
- ADVERTISEMENTS : Hoardings , Radio Jingles
DIGITAL MARKETING (ALL SOCIAL MEDIA PLATFORMS)
- LEAD GENERATION : Location, Income, Age Group and Gender Specific
- SOCIAL MEDIA : Awareness and Lead Generation
- LISTING ON WEBSITE : 99 Acres , MagicBricks , Housing.Com
- CORPORATE IDENTITY : Business Cards, Letter Head ,
- DISPLAY & DISTRIBUTION : Brochure, Standees , One Pagers , News Paper Inserts
- WEBSITE : SEO, Web site
- WELCOME KIT : To Customer on Booking
- CUSTOMER ATTRACTION : Sales Lounge, EOI (Expression of Interest) , Product Audio Video, Miniature Model of The Project, Sales flow
- ADVERTISEMENTS : Hoardings , Radio Jingles
2) SALES
A Tailored Process to the Stages of the Customer Journey, making sure sales teams have the resources to find what they need, and then measuring the effectiveness to convert to prospects.
- SETTING UP SALES PROCESS : Flow of customer experience right from the moment they enter the sales lounge , Meet & Greet , Filling up the Enquiry form , Offering refreshments to the prospective clients , A V Presentation, Explaining the Model of the Project, Floor Plans , Brochure , Sharing the availability & Costing , Closing the Sales , Picking up the cheque and KYC documents
- HOME LOAN : Tie ups with financial institutions for home loans , Assisting the customers and the Banks for getting the Home Loan disbursed
- SETTING UP SALES VERTICLES : Closing Vertical , Sourcing Vertical , Formation of Teams and setting up the Process , Weekly MIS for both the verticals
- SOURCING VERTICAL : Tie ups with Local Channel Partners , IPC’s , ICP.s – activating them , Incentivizing them, Giving them Tele Calling , Digital Marketing support in order to Generate business
- CALL CENTER SET UP : In-house as well as Out sourcing SOURCING VERTICAL :
- CORPORATE TIE UPS : Tie ups with corporate for promoting our projects , conducting events
- WELCOME KIT : To Customer on Booking
- CUSTOMER ATTRACTION : Sales Lounge, EOI (Expression of Interest) , Product Audio Video, Miniature Model of The Project, Sales flow
- ADVERTISEMENTS : Hoardings , Radio Jingles
3) CRM
An automated approach to doing Successful Business that Develop Stronger Client Relationships leading to a high volume of Referrals and Repeat business.
- WELCOME CALL : Cross Verify the details received from the sales Team – Names of the Owners , Channel Partners Details , Permanent Address , Communication Address , Email Ids , Mobile Numbers , Land Line Numbers , Payment Details , If they are going for Loan , If yes then assist them with the same.
- DOCUMENTATION : Generation of receipts , Preparation of Allotment Letter , Agreement for Sales , NOC , Getting the Registration done and getting the loan disbursed, Raising Demand Letters and getting the payments collected on time Getting the Architect Certificate for completion of slabs Handing over possession of the unit Formation of Society Wishing the customers on their Birthdays , Anniversaries etc